COMMON QUESTIONS

Why aren't I Getting More Traffic?

Want more people to visit your site? The solution may be as simple as making your it more friendly to search engines.

How can I Maximize My Budget?

One of the keys to online success is optimizing your advertising and promotion budget. We offer expert tune-ups or full-service budget management to ensure that our clients get the most out of their advertising budget.

Our Services

Web Strategy & Planning
Web Development
Search Engine Optimization
PPC & CPC Consulting
Advertising Placement & Management
Retail Consulting
Content Creation & Copywriting
E-mail Marketing
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Our Experience

We've had the pleasure to work with a wide range of clients including online fashion boutiques, art foundrys, architectural suppliers and shopping portals just to name a few. Each client has a uniquely special set of needs and while we are extremely proud of our work, more importantly so our our customers!
Recent Projects
Label360 Eligius Bronze Toutie
E-commerce Design, Marketing Product Catalog, Design Social Network, Flash Image Editor
Case Study #1: Marketing Strategy
The Challenge
The Free State Group was tasked to come up with a recurring promo campaign for a small online retailer, with the goal of increasing their sales and customer base.

The Solution
Our team created a once-a-month, 24-hour promotion to raise the profile of the client online and generated buzz for the event through viral marketing.
The Results
The promotion brought in incremental sales near $250K in just seven months! At the same time, the customer base and overall traffic experienced tremendous growth and helped sustain higher sales even after the event ended.
Case Study #2: E-commerce Development
The Challenge
Create a new e-commerce site for an online retailer to replace the client's previous solution while improving overall conversion and streamlining backend fuctionality.

The Solution
We rethought the buying experience from the perspective of the shopper and minimized the steps needed to complete the purchase process.
The Results
The client saw an immediate increase in sales and conversion from their current customer base. Their new e-commerce platform also allowed for new checkout features to be easily added which brought in new shoppers as well.
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